Display Advertising
Display Advertising is a type of advertising and contain graphic information like logos, photographs, animation pictures, graphs, maps and etc,. We can add the images in the same page if we will necessary. These we can use as a Advertising part or know as Web banners.
Web Banner:
A Web Banner is a one type if of advertising in Display Advertising into the web page. The main theme of web banner advertising is to get more and unique traffic. The Web Banner advertisement is a from an image like .gif, .jpg, .png, JavaScript and etc., These Web Banner images or Advertising is mainly placed in the article websites and information web sites.
Web Banners Contain different sizes:
These Ad banners sizes are standardized in pixels:
- Sizes for rectangular pop-up ads
- Medium Rectangle: 300 by 250
- Square Pop-Up: 250 square
- Vertical Rectangle: 240 by 400
- Large Rectangle: 336 by 280
- Rectangle: 180 by 150
- Sizes for banner/button ads
- Full Banner: 468 by 60
- Half Banner: 234 by 60
- Micro Button: 80 by 15
- Micro Bar: 88 by 31
- Button 1: 120 by 90
- Button 2: 120 by 60
- Vertical Banner: 120 by 240
- Square Button: 125 square
- Leaderboard: 728 by 90
- Sizes for "skyscraper" ads
- Wide Skyscraper: 160 by 600
- Skyscraper: 120 by 600
- Half Page Ad: 300 by 600
Display advertising uses to advertise banners with standard size or non standard size with images is known as web banners. Web banners contain the flash, animated, audio and video technique to attract the in the users.Display Advertising is not necessary to have good images, audio or video.
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